Project One:
Helping Families Care for Infants Safely
The Ask
UC Davis Health’s neonatal intensive care teams care for some of the smallest and most vulnerable patients. They recognized that families and caregivers needed clear, accessible guidance on infant CPR, safe sleep, and techniques for soothing a crying baby.
UC Davis Health asked us to create three educational videos that felt warm, modern, and easy to understand. Each video also needed to be translated and delivered in eight languages.
- English
- Spanish
- Arabic
- Dari
- Pashto
- Punjabi
- Russian
- Vietnamese
The challenge
Clear healthcare communication requires accuracy, empathy, and close attention to detail. Each translated voiceover needed to preserve the tone and meaning of the English version while aligning naturally with the visuals, on-screen text, and captions.
The safe sleep and soothing videos also required us to cast a family with an infant under six months old and find a home that felt authentic while providing enough room for production.
The approach
We began by meeting with the UC Davis Health team to understand the clinical guidance, intended audience, and emotional tone of each video.
From there, we developed warm, accessible voiceover scripts and detailed shot lists. We cast the family, secured the location, and designed each scene to make the information feel practical and reassuring.
For the multilingual versions, we collaborated with translators and bilingual voice talent to adapt the voiceover, on-screen text, and closed captions. Each version was carefully timed and reviewed so the information remained clear across all eight languages.
The result was a multilingual educational series designed to give families and caregivers practical information they could understand and use at home.
Working with the team was a wonderful experience. They were able to take our abstract vision of educational videos and turn that vision into modern, professional videos in multiple languages. The videos were more than we could have imagined. The production team was easy to work with, communicated efficiently and the quality of the final product was outstanding.
Project Two:
Supporting the Next Generation of Advanced Practice Providers
The Ask
Following the infant care series, UC Davis Health invited us to support another important initiative. Its advanced practice team needed updated orientation and recruitment videos that introduced key roles, promoted its fellowship program, and helped prospective providers understand the organization.
The project called for interviews with 14 people and a collection of 11 videos for the UC Davis Health website and YouTube channel.
The challenge
A hospital must continue operating while production takes place. We needed to work within limited locations, move efficiently, and maintain a light footprint around staff and patients.
This was especially important while filming inside a surgical environment. Our team needed to protect the room’s sterile conditions and document the work without interrupting patient care.
We also needed to combine newly filmed material with a limited library of existing hospital footage while giving the entire series a consistent visual identity.
The approach
We met with the advanced practice team to understand the roles, fellowship program, audience, and recruitment goals. Our research informed interview questions that encouraged participants to speak naturally about their work and its importance to the community.
During production, we brought a smaller equipment package and used available light where appropriate. This allowed us to work efficiently while respecting the hospital’s daily operations.
In post-production, we combined the new interviews and footage with selected existing material. We used thoughtful pacing, music, and story editing to create videos that felt engaging, informative, and grounded in the experiences of the providers themselves.
The completed series gave UC Davis Health 11 videos for recruitment, orientation, and role-specific communication across its website and YouTube channel.
Infant CPR
A clear, step-by-step guide to help families and caregivers respond when an infant needs CPR.
Director Welcome
A warm introduction designed to welcome advanced practice providers and support the onboarding process.
CRNA
An inside look at the role of a certified registered nurse anesthetist and the value of pursuing this career.
This has been a great collaborative project. We want to thank you for all your hard work.